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Software company opens new Capital Beltway-inspired offices at Reston Station

Reston Station (file photo)

Qualtrics, a technology and data research company, has officially opened its doors in Reston.

The company, which provides artifical intelligence-driven software to assist businesses with customer and employee “experience management,” is adding an office to “serve as a hub for AI innovation and public sector growth,” according to a press release.

The office will take up more than 52,000 square feet across two full floors in Reston Station.

“Our expansion in Reston marks a significant milestone in Qualtrics’ growth and commitment to innovation, particularly artificial intelligence and machine learning,” Qualtrics CEO Zig Serafin said.

The office design is based on the Capital Beltway with walking paths around each floor that mimic the highway, according to the company. The office also includes the Blues Cafe, a 40-seat work area that was inspired by D.C.’s historic jazz scene.

The Reston office marks an expansion for the company, which acquired Reston-based Clarabridge in 2021. Started in 2005, Clarabridge provides similar AI-powered text and speech analytics software.

“The opening of Qualtrics’ world-class East Coast office reinforces that Virginia’s tech sector is booming,” Gov. Glenn Youngkin said in the press release. “This new hub in Reston Station will allow Qualtrics to continue to capitalize on the Commonwealth’s pipeline of top talent.”

The company’s cloud-native software is used by more than 600 state, provincial and local government organizations. Its headquarters are in Seattle, Washington, and Provo, Utah, but it has offices around the world.