Mattel is ready to hit the gas pedal on its new Hot Wheels Champion Experience in Tysons.
The interactive exhibit will open to patrons at Tysons Corner Center at 9 a.m. tomorrow (Friday), a week later than previously anticipated. It’s located on the mall’s second floor in the former Old Navy space next to Barnes and Noble.
The temporary, 16,000-square-foot pop-up will combine physical and virtual environments to enable visitors to design, drive and race Hot Wheels vehicles “without headsets, goggles, or other equipment,” according to a press release.
To bring Hot Wheels to life, Mattel partnered with SEE Touring Exhibitions Inc., a themed entertainment provider that also brought a Sistine Chapel exhibit to Tysons in 2021. The companies say the concept responds to a demand for interactive events in retail as an alternative to “passive consumption.”
“We recognize the importance of spending quality time together during the holidays,” Mattel and SEE Touring Exhibitions said. “Hot Wheels Champion Experience provides an opportunity for families to come together, regardless of their age, to enjoy a shared, nostalgic, and thrilling experience.”
Attractions include augmented reality rooms, a monster truck competition, a game where participants can defend Hot Wheels City from monsters, and Hot Wheels Central, where patrons can track how they’re performing on the various challenges and collect digital memorabilia.
Some exclusive clothes, toys and other merchandise will also be available.
Tickets for 90-minute time slots are currently on sale, starting at $32 for teens and adults and $25 for children. An end date for the experience hasn’t been announced yet, but the ticket vendor currently shows available dates through Feb. 25.
Hot Wheels is rolling into Tysons Corner Center one week after the arrival of CAMP, a toy and entertainment retailer whose new, permanent store is currently accompanied by an interactive, “Encanto”-themed experience. Disney Encanto X Camp opened on Friday, Dec. 8 and appears to be sold out for the rest of this year.
Recent Stories
Good Thursday evening, Fairfax County. Let’s take a look back at today’s stories and a look forward to tomorrow’s event calendar. đź•— News recap The following articles were published earlier…
A look at the most and least expensive townhouses sold in Fairfax County last month, April 2024.
The Fairfax County Park Authority has composed a slate of summer shows, including Grammy honorees, drive-in movies and a range of dancers. Nearly 200 live events will take place across…
Fewer parking spaces will be required in the expansion of Reston Town Center than previously anticipated. During its May 7 meeting, the Fairfax County Board of Supervisors agreed to vacate…
We’re about a month out from summer. That means you’ve still got time for spring cleaning!
Lexi Grant, an operations manager at Well-Paid Maids, shared her go-to spring cleaning tips with WTOP News. Step one? Declutter. Get rid of items you don’t use, find space for items that need a home and organize those areas.
Then, it’s time to dust. Lexi starts with high-touch surface areas (think: refrigerator, dishwasher, counters, microwave). One area she sees often neglected is the bedroom — and it makes sense. Heavy furniture is difficult to move around, but it’s important to really get in there so dust doesn’t affect your sleep.
FREE Leadership Sessions will be conducted at the George Mason University –Arlington Campus for High School Latinas. The program runs from Monday 7/15 through Friday 7/19 from 10:00AM to 3:00PM EST each day (1-week).
Las sesiones de liderazgo GRATUITAS se llevarán a cabo en el campus de George Mason University – Arlington para latinas de secundaria. El programa se desarrollará desde el lunes 15 de julio hasta el viernes 19 de julio, de 10:00 a.m. a 3:00 p.m. EST cada dĂa (1 semana).
Our goal is to equip students with the fundamentals of self-promotion and guide them in shaping their personal brand for future success. What sets this program apart is its integration of self-awareness activities and mentorship by seasoned professionals.
Sessions begin with a thorough assessment of leadership dynamics on July 15th, participants delve into the intricacies of personal branding and etiquette on July 16th, followed by practical guidance on crafting compelling LinkedIn profiles and resumes on July 17th. July 18th emphasizes the art of storytelling through personal statements, while July 19th culminates in portfolio presentations, allowing participants to showcase their newfound skills. The program concludes on July 20th with a memorable graduation ceremony, celebrating the accomplishments of the ELITE Academy’s graduates and their journey towards leadership excellence.
Reclaim Your Health Holistically! Vienna, VA
This live local wellness workshop offers everyone a great occasion to discover how to implement natural safe effective solutions for all ages and stages. This event is designed to help you take another step towards reclaiming your health holistically. A
Air Layering: Propagating Difficult to Root Plants
Air Layering Workshop: Propagating Difficult-to-Root Plants
Sunday, May 19, 2024
1:00-3:00pm
