Reston’s new-and-improved Whole Foods Market is expected to open next month.
After months of construction, the new grocery store is scheduled to open in the Spectrum at Reston Town Center on Aug. 6 at 8 a.m., the company announced today (Wednesday). It’s located at 1861 Fountain Drive where Best Buy once stood.
As part of the grand opening festivities, the first 300 customers will receive a custom tote and a “secret saver coupon,” which offers up to $100 off. Complimentary coffee and snacks from Manassas-based Café Kreyol and Maryland’s Whisked by Jenna will also be served.
Additionally, the first 500 users of Whole Foods’ dash cart, which allows customers to scan as they go and check out as they please, will also receive a limited-edition tote.
The Amazon-owned grocery says it will also donate food that morning to the nonprofit Northern Virginia Food Rescue. Going forward, the store will also make donations to local organizations Cornerstones and Anna Sudha Community Kitchens.
At 46,711 square feet, the new store is more than double the size of the existing Whole Foods that has occupied the nearby Plaza America shopping center since 1996. That location will have its last day of business on Aug. 3, closing ahead of the move, a store employee told FFXnow.
“The new store, which is almost double the square footage of the previous location, includes expanded café seating and a full-service coffee bar,” Whole Foods said in a press release. “The new location’s product assortment features more than 400 local items from Virginia, Maryland and D.C.”
More on what to expect from the new store:
- An array of certified organic, conventional and Sourced for Good produce, plus offerings from more than nine local farms, including peppers and eggplants from Superfood, tomatoes, cucumbers and zucchini from Lancaster Farms and assorted vegetables from Color Orchids.
- Specialty department dedicated to celebrating cheesemakers and artisan producers. Local items include Firehook Baked Crackers, La Pasta Company and Gotham Greens. The cheese counter is overseen by trained cheesemongers who can offer recommendations for any occasion.
- Curated grocery section filled with exclusive brand favorites and local products including date sweetened chocolate from Bon Appesweet, sourdough grilled cheese from A Friendly Bread and ice cream sandwiches from Nightingale Ice Cream.
- Full-service seafood counter featuring only sustainable wild-caught or Responsibly Farmed seafood and a large selection of ready-to-cook seafood. Local seafood options include smoked salmon from Ivy City Smokehouse, crabmeat from JM Clayton, crab products from Jimmy’s Famous Seafood including dip, soups and macaroni and cheese, oysters from Sapidus Farms and finfish from Georges Seafood.
- Full-service meat counter with butchers available to cut steaks and poultry to order. Local options include dry-aged beef, sausage made in-house and grass-fed beef from Grayson Farms.
- Extensive selection of more than 220 craft beers and more than 530 wines. Local brands include The Veil, Aslin Brewing and Potter’s Cider.
- A Prepared Foods department featuring hot food and salad bars, pizza, made-to-order sandwiches and sushi rolled fresh daily from Genji.
- Full-service coffee bar brewing a variety of roasts and serving made-to-order seasonal and everyday tea and coffee beverages.
- Bakery department offering bread baked in house as well as everyday favorites, such as Whole Foods Market’s Berry Chantilly Cake and brown butter cookies. The department also carries a wide variety of special diet items, including vegan brownies, cakes and chocolate chip cookies along with several gluten-free selections. Local offerings include cookies and pies from Whisked by Jenna, vegan cake slices from Sweet and Natural, baklava from Cedar’s and cheesecake from Hiatus.
- Whole Body department with a large assortment of wellness, beauty and lifestyle items. Local products include African black soap from Ayeya, assorted bath bombs from Sunrise Soap Company, deodorant from Stinkbug Naturals and Omega-3 DHA brain booster from Tiny Sprouts.
The new store will be open daily from 8 a.m. until 9 p.m. It joins a portfolio with dozens of D.C.-area stores, including one in Falls Church that relocated earlier this year from Idylwood.
The vacant space at Idylwood Plaza will be filled by Lidl, but future plans for the soon-to-be-empty store at Plaza America haven’t been announced yet.
