Around Town

(Updated at 2:05 p.m. on 9/13/2023) The Commonwealth of Virginia will take center stage at Tysons Corner Center this Saturday (Sept. 16).

The first annual Celebrate Virginia festival will enliven the Plaza at Tysons Corner Center from 11 a.m. to 4 p.m. with beer and wine tastings as well as live entertainment, an artisan market and a mural painted in real time.


Countywide

With the summer tourism season in full swing, Virginia’s “LOVEworks” marketing campaign has traveled beyond the Commonwealth’s borders for the first time.

Last week, Fairfax County ventured up the I-95 corridor to give a sign to Philadelphia, launching an effort to draw the denizens of the City of Brotherly Love to the home of the first U.S. president, among other attractions.


Countywide

Visit Fairfax is exploring the idea of a tourism improvement district, which could mean an added fee to hotel stays and other amenities.

The tourism organization’s president and CEO, Barry Biggar, said the proposal could go to the Fairfax County Board of Supervisors for a vote this September. The fee would go toward marketing the region, in accordance with a General Assembly law passed last year.


Countywide

Just in time for the summer tourist season, Fairfax County is stepping up its efforts to promote the amenities in its southeastern area, providing a discount pass for admissions and more.

County and tourism officials, along with staff of George Washington’s Mount Vernon, touted a new digital pass yesterday (Wednesday) that gives visitors at historic sites and other destinations 20% off admissions and other deals.


Countywide

With two proposals to transform hotels into housing, local officials are exploring more creative ways to reach affordable housing goals.

In Herndon, a Residence Inn is slated to convert into a 17-unit affordable housing project spread across 11 buildings. Owners say the buildings are too difficult to maintain and industry demands haven’t kept with hotel brand standards.


Countywide

Fairfax County will apply for grant funding from the Virginia Tourism Corporation to help boost tourism in the area.

The Board of Supervisors approved a request yesterday (Tuesday) from the Department of Economic Initiatives for $4.17 million that will be used in conjunction with Visit Fairfax, the county’s travel marketing agency.